Turn Every Trip Into a Marketplace
Founder Beacon

Turn Every Trip Into a Marketplace

Embedded car rentals reinvent upselling for travel brands

Turn Every Trip Into a Marketplace
Travel
Startup secured €8.1M funding on December 12th, 2024

Every day, travel brands are bleeding revenue by missing seamless add-on sales—while customer acquisition costs soar higher than ever. The embedded marketplace model, now exploding beyond travel, represents a $168B+ opportunity in airline ancillaries alone. There’s still a massive gap for solutions that make integration instant, data-driven, and scalable. The company featured here is already proving what’s possible in this surging ecosystem—and there’s plenty of runway left.

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