Startup secured $13.7M funding on June 2nd, 2025
Traditional loyalty programs are failing billions, leaving nearly $25 billion in unredeemed points and a massive, wasted opportunity. As brands scramble to adapt to the $400 billion loyalty market, a new wave of startups is transforming points into coveted experiences, fueling a deeper kind of engagement. The company in this story is already moving fast to capture the shift.
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